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Equipment Tech Support: 1-877-856-5954
8:00AM - 5:30PM EST, Monday - Friday

OUR
STORY

Betco® was founded in 1950 by Carl and Ann Betz of Toledo, Ohio. With experience in the distribution industry, the Betzes realized they could provide customers with faster service and higher quality products than distribution suppliers could at the time. With this goal in mind, Carl and Ann established Betco Corporation and entered the cleaning and sanitation industry with two products.

In it’s early years, Betco generated a great deal of interest and successfully acquired 45 distributor partners at their first appearance at the ISSA show in 1954. Betco has grown exponentially and now offers hundreds of chemical and equipment solutions, comprehensive market programs and industry-leading training resources for end users and sales professionals.

Our Mission, Vision and Values

CORPORATE CAPABILITIES PRESENTATION

We are a privately held specialty chemical and equipment manufacturer that is known for high-performing products and programs that help our customers win in the commercial cleaning industry.

We aspire to be our customer's preferred choice.

We are creative

We make high-performing products and solutions for our customers.
We look for new ideas and invest in their growth.
We are flexible in meeting customer needs.

We are open-minded

We value diversity: in people, opinions and experience.
We foster input from our valued team members, partners and their customers.
We learn from our setbacks.

We are entrepreneurial

We seize opportunities and think ahead.
We focus on our customers, as individuals and as a company.
We take ownership and embrace safety and personal accountability.

Why Betco?

About Us - Why Betco

Expansive distribution network

Betco® is available wherever you need high-quality solutions for facility cleanliness. With hundreds of distributor partners in our network, a national equipment and repair service, and our strong Strategic National Alliances, accessing the right products and resources for your facility has never been easier.

Innovative product development

Our full line of products include over 350 innovative solutions for facility cleanliness. This, complemented by our full line of equipment and floor machines, makes Betco a one-stop shop for the highest-performing solutions in the industry. With innovation at our core, we are committed to researching end users’ needs to predict and develop the next great facility maintenance solution.

Industry leading training programs

Leveraging knowledge gained from 60+ years in the industry, we introduced a comprehensive training platform for Jan San professionals in 2001. Betco University offers hands-on training, webinars and exams that increase employee retention and reinforce the knowledge of products, programs and procedures. Betco University is a division of the iBet® Facility Resources Suite.

Adaptive programs for end use markets

We don’t believe in living inside an office. Our marketing and sales team members have their boots on the ground at end user facilities to receive feedback on our innovative solutions. We use this information to consistently adapt our comprehensive market programs for the modern Jan San professional’s needs.

Betco is synonymous with quality

Betco solutions are proudly made right here in the United States of America. Our state-of-the-art manufacturing headquarters in Bowling Green, Ohio uses the most technical and modern systems for product development while complying with the strictest industry regulations.

Betco Solutions

For decades, our passionate commitment to helping our customers win in the commercial cleaning industry has been at the core of the Betco® brand, and Professional Performance, Everyday aims to expand upon this legacy and reflect the cornerstones of our next evolution:

Consistently superior products and programs drive customer business growth
Our valued expertise guarantees solutions for every customer’s challenges
Investment in the future of clean keeps customers on the leading edge
Relentless improvement and forward thinking enables limitless potential

We are Betco. Professional Performance, Everyday.

Operational Excellence

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At Betco®, we pride our business on superior operational excellence for our customers. These key factors contribute to our industry-leading performance.

One comprehensive manufacturing plant, warehouse and office building that drives innovation. Our cross-functional teams work together in open collaborative environments to tear down the walls of the typical corporate business culture.
Significant investments in state-of-the-art computerized manufacturing and robotic packing systems are all monitored by the best-trained team members in the industry.

We Support Your Business

Our experienced and knowledgeable sales support team builds better businesses for our distributor partners and end user customers. Betco sales managers are trained to drive sales growth for distributor businesses by helping them capture new opportunities and assist end users by demonstrating solutions that improve cleaning efficiency and manage costs.

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Sustainable Solutions

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Environmental responsibility is a standard of business at Betco®. We remain committed to reducing our impact on the environment by developing products, programs and procedures that meet and exceed health and environmental certifications. Sustainable solutions from Betco are also highly cost-effective meaning availability for your facility is never in question. The following solutions are some of the highlights of our sustainable program offering:

Green Earth® branded product line
Smart Restroom System
Stealth® Technology
Scuff Resistant Technology™ (SRT)
Neutral Peroxide Cleaners
BioActive Solutions™

Cloud Based Tools

Leveraging the knowledge we’ve gained from our long-standing experience in the industry, we introduced our training platform for Jan San professionals in 2006. Betco® University, a division of the iBet® Facility Resources Suite, offers hands-on training, webinars and tools that increase employee retention and reinforce the knowledge of products, programs and cleaning procedures.

The full iBet Facility Resources Suite is a comprehensive solution that truly enriches the distributor and end user’s businesses beyond what the competition can offer. Made up of the following six programs, iBet allows organizations to critically assess their current cleaning and maintenance programs while offering a detailed plan for cost-reduction and training reinforcement.